There is a famous saying in the world of SEO that getting the visitor to your site is one thing while keeping them coming back is yet another. It is crucial to have your visitors coming back to you in case you are selling products which can be purchased several times or if you are offering a subscription based service which relies on people shelling out money for keep coming back.

The very reason big offline supermarkets such as Tesco provide loyalty cards for raising the chances of their shoppers for keep coming back to stores. You need to run a website that you think along the same lines such as the big shops in lieu of 5 repeat customers is easier as compared to chasing 10 new ones.

Some of the features for using on your website for letting the visitors keep coming back are as follows:-

1.       Videos- Online videos represent one of the fastest growing forms of online media on the internet which means several people are watching videos as well as clips online than ever before. Google does own You tube that continuously breaks record in terms of number of visitors that visit the site and how many of videos are being watched. You need to keep in mind to pose a good set of videos on your site.

2.       Podcasts- With the rise of gadgets like iPod etc several people are downloading music for listening while travelling or relaxing and may not need to be near a computer. If your website contains any kind of informative articles, guides then these can be made into podcasts that can be easily converted into podcasts which in turn encourage people for subscribing to your feeds for getting the latest podcast after it is made as well as released by you.

3.       Games- Competition is driving mankind throughout these years, online games driving anyone that has an ounce of competition streak in them. Games represent a great way of not getting people for coming back to your site and also spreading the word about what you are getting as users spread this information in a viral manner.

4.       Forums- A forum represents a good way for encouraging people to use your site on a regular basis. It helps in interacting with others and generally spends a few spare minutes by answering questions and topics. But you need to make sure for being able to moderate and control your forums as if once a forum gets out of control, it’s hard for recovering status.